Math has always been, a source of misery for me. Someone would explain the same rules over and over again and I still couldn’t understand. Because of my negative experience with math, I created Dænu-Teturo, a math educational software company that targets elementary aged students. It’s a company filled with bright colors, engaging design elements, and playful typography. This brand is carefully designed to help students stay on task while also having fun.
dænu-teturo
I grew fond of the competitive math software companies designed for children because they were more interesting to look at. I always liked a more uplifting and encouraging educational approach. By using bright colors and the design has a playful bounce.
One of my favorite brands in grade school was Coolmathgames. I’m aware the educational benefits of some of the games on this site are questionable, but Cool Math Games showed me math doesn’t always have to be black and white, it could be blue or orange or purple too. It doesn’t have to be too many letters and symbols on a white page, it could be broken down, it could be simple, it could be fun! And that is the type of energy I wanted to capture for Dænu-Teturo.
